We are moving into a world based on ecosystems, where machines talk to each other, and the information world of one business moves like cogs of a machine working with the information world of other businesses. Collaboration has become so much more than human teamwork, it is now about value proposition and system design, allowing … Continue reading
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From a fortress of value, to an ecosystem of value, the new way of building business
Open collaboration, togetherness, business boundaries with passages in and out, open architecture, open talent, sharing IP, these are the qualities that are building businesses of the future. The old tightly guarded trade secrets, the product based value propositions, are being out trumped by externally engaged, win-win business alliances that are creating ecosystems of value. Just … Continue reading
The creative economy and the rise of employee entrepreneurs
Given that strategic initiative and change is daily, if not minute by minute, a business needs to be highly creative, if it is to keep pace in this hyper competitive marketplace. Creativity is at the heart of innovation and change, and to be creative your business needs to attract employee entrepreneurs. Creativity is not simply … Continue reading
How marketplaces are conversations and the story of uncertainty
Source: tradingeconomics.com In the ground breaking book the Cluetrain Manifesto, the authors made the claim that marketplaces are a conversation. It is true, it is the information we get from our peers which sets the scene for our willingness to take risk, to borrow and spend. Those sectors that are dramatically impacted by the high Australian … Continue reading
Small players disrupt the ‘big brand’ dominance
Everyone loves an underdog comes good story and in today’s market, with crowd funding technology and our appetite for creativity and the unique, there has never been a better time for someone to make it big, on a whim and a prayer. The “big is better” dominance is starting to dissipate as small boutique players … Continue reading
Business doing good, feeling good and 10 times more profitable
Find Love at Whole Foods Market _ YouTube See WholeFoods, the conscious business and their tongue in cheek, hook up service. (For the record, they weren’t first, I hear Coles at Neutral Bay Sydney has been hook up heaven for over two decades.) John Mackey, the co CEO and co-founder of the Whole Food Market … Continue reading
New media is not just digital, it is also experiential, community based, meaningful and practical
Who wouldn’t love their brand to be the easiest, most natural fit with their customer’s life? After all, the degree to which you fit in and create value, is the measure of a great brand. We need to land into our customers’ world by being relevant, resonant and now these days, by belonging and being … Continue reading
How our online and real world shopping experiences are converging
Well as often happens when the pendulum swings too far in one direction, a new balance has been found, one where retail is both an online and real world play. The balance opens up some interesting dilemmas and potential shifts in power and margin. Take for instance Apple’s latest acquisition WiFiSLAM. (SLAM stands for Simultaneous … Continue reading
Trends 2013- An evening of disruption Thought Leaders Circle
Hearts & Minds Trends 2013 If you haven’t already grabbed a copy down load our Trends 2013 document On March 21st, the Thought Leaders Circle hosted an evening on the trends of 2013. At the Trends 2013 Event, the Agent Provocateur speakers pushed brands out of their comfort zone, to future pace likely disruption and … Continue reading
Product and service brands morph into branded platforms – like Nike+
Not many business concepts hit me with the potential of the branded platform, where brands come together to create value they could not deliver on their own. We are all familiar with Apple Itunes store, but what about the other brands that are mobilising themselves to be a conduit for even greater value, by becoming … Continue reading